Showing off at PMA FreshSummit

Last weekend we were in sunny Orlando for the PMA FreshSummit 2016, and had a blast! We love opportunities to show off the Arctic Advantage™ and this event was no different. Our booth displayed our newest infographic, lip balm swag, a mock up of our bags for test markets and, of course, samples of Arctic® Golden slices. Thanks to everyone who stopped by; we enjoyed talking to you about Arctic® apples and watching you enjoy a slice!   We look forward to seeing you all again next year!
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Previewing Arctic® apples’ PMA presence

Our whole Arctic® apple team looks forward to October all year long – and this fall is no different. Not only does it mark the end of apple harvest, we finally get to enjoy Arctic® Goldens and our other nonbrowning varieties and share them with others, including our friends in the produce industry! North America’s preeminent annual produce industry event – the Produce Marketing Association’s Fresh Summit Convention & Expo – is kicking off this week from October 14-16th in Orlando, and we’ll not only have Arctic® apples for everyone to enjoy, but a few new surprises to share. While
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Health & convenience: Merging messages

We’re always eager to learn more about what consumers think of Arctic® apples, especially what will make them eager to give our nonbrowning apples a try for themselves. So, this summer we asked as many apple lovers as we could as many questions as possible! In July, we surveyed 2,500 people from across the U.S. and Canada who are their household’s primary shopper (or shared duties 50/50) and purchase apples at least once a month. We’ll look forward to sharing more of the results over the next few months; but, today we will focus on those related to health and
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