What do consumers think about biotech & the Arctic® apple?

This educational webinar by Jennifer Armen, hosted by the Produce for Better Health Foundation, is based on recent qualitative and quantitative consumer research. Jennifer shares current perceptions of biotech and Arctic® apples, what it takes to gain consumer acceptance, and why benefits are an important part of the discussion when it comes to helpful applications of biotechnology. Jennifer also answers questions, and explains how Arctic® apples are able to better maintain their natural color when sliced, bruised or bitten! Click here for the presentation audio and slides…
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PBH’s “Fruit & Veggie Connection” highlights safety, benefits of biotech foods

The Produce for Better Health Foundation (PBH) is one of the premiere sources for evidence-based information on the value of fruit and veggie consumption. One of their many great resources is a quarterly magazine, “Fruit & Veggie Connection”, which explores issues important to registered dietitians and other health professionals. Their most recent issue does an expert job tackling a complex issue: biotech foods. PBH has kindly agreed to let us share one of our favorite articles from this publication, which examines the safety and benefits of biotech foods, and also addresses common consumer questions.   
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