A fresh presence at PMA Fresh Summit

PMA Fresh Summit is the premier convention and trade show for our produce industry, and we’re thrilled to announce that we will be exhibiting at this year’s show for the very first time! We’ll be in booth #5418 at the Georgia World Congress Center in Atlanta October 24-25th and hope to connect with as many fellow produce industry members as possible.

Not only do we have a brand new booth to show off, but we are doing something extra-special this year to celebrate the approval of our first two nonbrowning Arctic® apple varieties…Arctic® Granny smoothies!!

That’s right! We’ll be handing out free samples of a delicious blend of Arctic® Granny apples and other ingredients (no need to avoid dairy thanks to the Arctic Advantage™) to highlight how our nonbrowning apples better retain their variety-specific attributes. And, what better way to demonstrate that than with the help of the iconic green coloring (and taste!) of Arctic® Granny apples?

And, in addition to our new booth and delicious Arctic® apple smoothies (some virgin, some not so much), we have a few other surprises up our sleeve we’re looking forward to unveiling next week. For now, all we’ll say is that we’re making it even easier for both consumers and our fellow industry members to engage with us and learn more about Arctic® apples.

See you at Fresh Summit!

About Joel Brooks

Growing up in the Okanagan, Joel had the opportunity to experience apple growing first hand, a background that lead him to his role as Product & Special Projects Manager. Joel feels privileged to work with such great people towards a goal that’s so easy to get behind – helping people to eat more apples.

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