What do consumers think about biotech & the Arctic® apple?

This educational webinar by Jennifer Armen, hosted by the Produce for Better Health Foundation, is based on recent qualitative and quantitative consumer research. Jennifer shares current perceptions of biotech and Arctic® apples, what it takes to gain consumer acceptance, and why benefits are an important part of the discussion when it comes to helpful applications of biotechnology. Jennifer also answers questions, and explains how Arctic® apples are able to better maintain their natural color when sliced, bruised or bitten!

Click here for the presentation audio and slides…

How Arctic apples keep their natural color (1) (1)

Comments

    • Jessica Brady

      Hello Lindsay,

      We are always open to respectful conversation, please let us know if you have any specific questions about Arctic® apples.

      Thank you,

      Jessica

    • Jessica Brady

      Hello,

      Arctic® apples will be labeled as such so that consumers will be able to recognize the Arctic Advantage™.

      Thank you,

      Jessica

  1. Gary S.

    Hello,

    I, for one, largely admire the scientific creativity and commitment which has culminated in your recent innovation. Even though I personally regard the outcome as a cosmetic, frivolous development, I appreciate your labs’ contributions to methodology and understanding in a fledgeling research field.

    I know that it can be difficult to bet your bankroll on a memetic public largely fed misinformation and fearmongering regarding modified foods. I hope that your product enjoys commercial and household success that can help demystify genetic science and prompt naysayers to research sources outside their cliques’ oft-echoed dogmatic prattle.

    • Jessica Brady

      Hello Gary,

      Thank you for your support! We look forward to seeing Arctic® apples on store shelves this year, as they offer benefits to consumers, and can help reduce food waste.

      Have a good day,

      Jessica

  2. Diane French

    I was anti-GMO until I helped organize an educational session for farmers regarding GMOs. I learned a good bit and now fully embrace these wonderful progressions in science that reduce food waste and help keep the world’s food production going strong.

    I’m looking very forward to trying the Arctic apples! I’d love to be able to cut them up to pack for work since it would be much more convenient and I’ll be more likely to consume them.

    • Denise Everett

      Hi Diane,

      Thank you so much for sharing that story! Education is definitely an important initiative we focus on here at OSF and hope more people will take the time to learn about the benefits biotechnology can provide. Thanks for your support!

Leave a Reply

Your email address will not be published. Required fields are marked *