A Precautionary Tale of Citrus Decline

The World Apple Report is an eagerly anticipated monthly publication for apple growers like us, and the Nov. 2015 issue had a story we are particularly interested in sharing. Typically accessible by a paid subscription only, we were graciously given permission to share the article in its entirety below (with a few minor edits). We believe it’s a great case study for the risks of being overly conservative when it comes to embracing the benefits that biotechnology can offer: Precautionary Tale of Citrus Decline Oranges have been among the world’s great fruits for many decades. However, their position is now
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Apple picking robots not just a sci-fi fantasy

The idea of apple picking being assisted by cutting-edge robotic harvesting machines is gaining attention, and Arctic® apples could be a perfect fit with mechanical harvesting. While interest in these types of technologies is far from brand new (especially for sorting recently picked fruit), there’s been a lot of buzz in 2015 about some significant leaps forward in innovative machinery that can improve harvest efficiency. And, this is not simply a matter of amusing toys, mechanical harvesting can help address real issues. For example, labor shortages are a frequent problem in major apple producing regions like Washington State, where 18 billion
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Warming up to the Arctic® apple

Highlighted by the launch of our new website and our amazing experience at PMA Fresh Summit, it’s been a busy few weeks for OSF! We want to turn the clock back this week, though, and share a blog post published back in September by the author of “Universal Genes”, a site that discusses GM crops, science communication and science of our foods: Warming up to the Arctic® Apple – September 17, 2015 By Universal Genes Last week at the Agricultural Bioscience International Conference (ABIC 2015), I met one of the most awe-inspiring women involved in providing education about genetic modified fruits
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Recapping a “smooth(ie)” Fresh Summit

Arctic® apple smoothies were a big hit at this year’s PMA Fresh Summit, and a packed trade show floor and excellent educational sessions showed why it’s the produce industry’s premier event. We were pretty hyped up for this year’s Fresh Summit since it’s the first time we’ve ever exhibited there, and the experience did not disappoint! Educational sessions emphasized causes we strongly believe in, such as reducing food waste in the produce industry and making fruits and veggies more accessible and appealing to children. The importance of embracing disruptive, innovative technology was also a consistent theme. Keynote speaker Mike Walsh
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Revamped Arctic® apples website launched!

It’s now easier than ever to experience and learn about Arctic® apples, thanks to our newly launched arcticapples.com website! Now that our first nonbrowning varieties are inching closer to availability following the planting of the first commercial Arctic® apple orchards, we feel the time is ripe for a fresh online presence. That’s why our new site makes it that much simpler to connect with us on social media, explore the benefits of the Arctic Advantage™, learn about apple nutrition, check out delectable apple recipes, and much more! Our goal is to focus on the most important things for our fellow
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A fresh presence at PMA Fresh Summit

PMA Fresh Summit is the premier convention and trade show for our produce industry, and we’re thrilled to announce that we will be exhibiting at this year’s show for the very first time! We’ll be in booth #5418 at the Georgia World Congress Center in Atlanta October 24-25th and hope to connect with as many fellow produce industry members as possible. Not only do we have a brand new booth to show off, but we are doing something extra-special this year to celebrate the approval of our first two nonbrowning Arctic® apple varieties…Arctic® Granny smoothies!! That’s right! We’ll be handing
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Seeking an end to a negative consumption trend

“Apple consumption needs a boost” read a headline in “Good Fruit Grower” magazine earlier this month, and we couldn’t agree more! According to respected agricultural economist Dr. Desmond O’Rourke, per-capita consumption of apples has been declining fairly steadily for 20 years, partially due to increased competition from other fruits and snacks. And, while the article focuses primarily on the marketing of Washington apples specifically, we believe Dr. O’Rourke’s comment that “there’s nobody really trying to expand the market for apples in general” is cause for concern if we’re expecting apple consumption to really take off! In the apple industry, there’s
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